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A single Simbra bull sold for a record R370,000 in an online auction this week, just two months after a R310,000 Nguni bull set a new world price record for that breed of cattle.

Via SwiftVee

Via SwiftVee

19 other bulls in the same auction fetched an average price of R95,000 each, said online auction platform SwiftVEE, but the four-year-old Prairie “fetched a high price because he is so well balanced in his proportions and carries all the defining features of the Simbra breed. The muscling on the shoulder and hind-quarters are distinctive championship features.”

Prairie is expected to offer another six to ten years of breeding.

The Simbra breed is popular in South African feedlots, and is promoted as “the complete all-rounder”. Its roots trace back to Switzerland and India, by way of the USA, and it has found a home in many places throughout Southern Africa.

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